Tuesday 4 September 2012

eCommerce

There's a lot more to this than people realise. Yes you've got your site up and running but now you need to drive traffic there & make some sale. You could hire an expert to sort out your SEO - search engine optimisation but it's not an exact science and Goole change their formula ever few years.
In addition, if you're a start up that's seems a significant outlay form the start.

So you think, Facebook they've just started allowing advertising but the trick is to turn "likes" into sales! The general rule of thumb is to engage with those people who have "liked" your page. As open ended questions, try to start a "conversation".

But then you find yourself questioning, what question? .....

Friday 17 August 2012

Thursday 16 August 2012

Hot days

Well I'm not sure about you, but I'm excited about our "Indian Summer", finally us girls get to show off a bit of leg....so no moaning please that "it's too hot"! Just enjoy ;)


Wednesday 15 August 2012

www.

3 Easy Time Saving Tips
(when using the web)

1. Why
Ask yourself why you are looking for that information/product. So often people get side tracked on the net and end up wasting a great deal of their valuable time reading/surfing irrelevant information (I know I'm the first one to admit it).

2. What
Is there a particular purpose, "what do you want to achieve". What is your game plan?

3. Where
Think where to look first, it might be worth posting an open question on a social media site and get other peoples suggestions first, rather than just relying on what Google throws back.

There are many companies who I would have loved to do business with but for some reason they don't deliver to the Channel Islands.

Sunday 12 August 2012

Blogging about blogging for bloggers

Gone are the days where you could sell door to door and yes technology has moved us on but.... for business to survive in today's market you find yourself facing the following questions....and not only being and expert in your own field, but also becoming a master at "tech speak" and here's why...

Gone are the days of whether you had a service people wanted or needed, a cash till, shop front or even letterhead now it's

Do you have a website? Have you made the most of SEO, no not Senior Executive Office, Search Engine Optimization! (with a 'z' as it's a Google term)

You need a Facebook page, Pinterest, Instagram, Google plus, Twitter and two blogs, one on Wordpress and one on Blogger.com & god forbid you might actually find time so run your business after all this blogging, optimizing (with a 'z'), tweeting, liking etc etc.

So I'd better blogger off and actually generate some sales for planetzim.com






Thursday 24 May 2012

Jersey, Channel Islands

If you're stuck for something different to do over the summer, get in touch with Remi Couriard, a blue badge guide in Jersey, Channel Islands who's knowledge and enthusiasm is second to none!

http://www.walkinginjersey.com/

I am grateful for the opportunity to meet with Remi Couriard and learn more about him and more about the lovely island of Jersey.



Wednesday 2 May 2012

Black & White trend 2012

The word on the street is that black & white is a key theme for "hot on trend" outfits.  Whatever "floats your boat" we have the perfect sandals to accompany any outfit and what is even better is that your feet will not have to suffer for fashion.  Practical and comfortable.......



Don't forget the competition either ;).....a chance to win a free pair of sandals!